Data engineering for software & ecommerce teams

Data engineering for agentic teams.

Bruised Root is a data engineering consultancy. We work across your full stack — dbt, BigQuery, Shopify, NetSuite, Airtable, Google Sheets — to help lean teams embrace AI, offload redundant work, and ship outcomes that move the business.

Full-stack data engineers Agents that amplify, not replace Built to outlast us
Some of the brands we've worked with
Roles we play

The technical operator your team needs.

Sometimes a company just needs a technical user to empower teams to embrace AI. We embed as the operator, build the agent that replicates them, and leave behind a system your team can run.

Merch planner
SKU creation, attribution, tracking — the Excel hero, systemized.
Role
Marketing feed optimizer
Product & audience feeds tuned for Meta, Google, TikTok adspend.
Role
Data engineer
Tighten the ship — catch reports & automations before they fail.
Role
Data analyst
Tailored insights, weekly digests, the report behind the report.
Role
What we do

Six ways we make data & AI useful.

From the messiest spreadsheet to the C-suite strategic outlook, we own the full stack. Pick a slice or hand us the whole thing — we meet you where the work is.

01 / Tell

Actionable storytelling

Real-time visibility into what matters. Scientific solutions, built for the operator or the customer — not the analyst.

02 / Build

Software + data engineering

We're full-stack-plus engineers. Full delivery and collection inside your stack — API-ready and developer-friendly.

03 / Lead

Executive enablement

We don't just hand over reports — we support in strategic vision and decisions.

04 / Reach

Martech enhancements

Audit and improve how effectively your ads target customers and how your product feeds present what you sell. Most teams need this.

05 / Map

Data strategy

A measurement framework you can actually defend — KPIs that ladder to revenue, a stack you can afford, a roadmap that ships.

06 / Ship

AI & agentic systems

Agents that earn their keep — research, ops, internal tools, customer surfaces. With evals you can trust and humans in the loop where they matter.

How we work

Three ways to engage.

Pick the shape that fits where you are. We've seen lean teams need a steady hand, a fixed-scope sprint, or a guide to get them unstuck on AI. We do all three.

01

Fractional data team & leadership.

Embedded for the long haul. We act as your data team or head of data — week to week, in your stand-ups, on your roadmap — until you're ready to hire in-house.

02

Project-based delivery.

Defined scope, defined deliverable. Build an agent, automate a workflow, tighten your data infrastructure, or develop a hiring & tool roadmap. Fixed timeline, no surprises.

03

Advisory & AI enablement.

Short engagements that get your team unstuck on AI. Stack audit, agent strategy, training your internal champion — so your operators stop waiting on the data team to ship.

Let's get into it

There's real value hiding
in your data. Let's find it.

A 30-minute call. We'll read your stack, point at the highest-leverage moves for data and AI, and tell you straight whether we're the right team to help.

Schedule a call with Ben